Content Marketing Should Connect To Sales Strategy

Content Marketing is one core component of any inbound strategy. In the following article you will find out why the relationship between content and sales is so important, how you can get better conversions thanks to a content marketing strategy. Here is an extract of the article: Content marketing and sales are two of the[…]

How To Take Care Of Sales And Marketing Teams Through CRM Integration

In the following article you will find out how to get sales teams and the marketing department to understand the usefulness of CRM, and especially the myth of CRM, the benefits, sales technology and mobile accesses. Here is an extract of the article: A content relationship management system (CRM) will not transform a business without[…]

SalesTech Report – How Much Companies Spend On Technology Tools To Make Sales More Efficient

Following our article about the fact that your CRM may be more valuable than your smartphone, you will learn more details about the SalesTech report from CITE Research on behalf of SugarCRM, and especially: – Which technology tools does organizations utilize to increase the effectiveness of sales teams? – Which technology tools does organizations not[…]

The Core Sales CRM Features That Every Organization Needs

In the following article, you will find out the main Sales features of a CRM, that are implemented and available in SugarCRM for instance. These main features are about: Sales Automation; Account Management; Contact Management; Opportunity Management; Quotes Management; Forecasting; Sales Pipeline Management; Here is the extract of the article: When evaluating CRM solutions, customers[…]