How To Get Independent Reps and the Manufacturer on the Same Team?

In the following article you discover the CRM Use Case of ASI, a firm that was able to see strong CRM adoption and ROI improvement by providing value through offering Sales reps an easy-to-use CRM tool that provides useful insights and reduced data entry. At the end of the article, you can also download the[…]

EDI And B2B eCommerce Comparison

In the following article you will discover a comparison between EDI (Electronic Data Interchange) and B2B eCommerce solutions in terms of benefits and use cases. You will learn: what is EDI; How does it work; What is the comparison with B2B eCommerce; Which option is better Here is an extract of the article: Manufacturers and[…]

Marketing Automation: 5 Trends For 2018

After learning the 7 steps to build a successful marketing automation strategy in a previous article, you will discover in the following article the 5 trends for 2018 in Marketing Automation. Actually, the current trends seen in 2017 are that digital channels are becoming more effective & more important, and marketing automation is becoming increasingly[…]